What’s New in iCAN Update 4.9.0?

We’ve rolled out some key updates to give you more control and deeper insights into your reporting!

Filter HAT Reporting by Website Domain

Get Granular Site-Specific Data

For users whose advertisers share the same HAT API Token, reporting was previously combined. Now, you can easily filter your HAT Reporting data to view performance specifically for individual advertiser website domains. This means you can isolate and analyze data for each site, providing a clearer picture of performance across different domains using the same token.

Segment Advertiser Reported Data by Custom Dataset Names

Analyze Your Data Your Way

If you upload your own First Party Data, you now have the power to segment your Advertiser Reported data based on custom dataset names. When you upload data, you can assign specific names (like “Sales Data,” “Service Interactions,” “Website Leads,” etc.) to different datasets. This new feature allows you to filter and view attribution reporting specifically for each of these named datasets.

Why These Updates Matter

These enhancements in 4.9.0 are all about giving you more precise tools to analyze your data. Whether you need to drill down into performance by specific website domain or understand the impact of different types of your own first-party data, these updates provide the flexibility and detail you need for smarter strategy and reporting.

Want to see it in action? Connect with Tim Daher or schedule a demo today.